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CBS wins season in households, FOX in 18-49s
Thu, 25 May 2006 19:29:59 -0400
rec.arts.tv
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David...
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from broadcasting and cable
Fox Wins Season in 18-49, CBS Nabs Most Viewers
By Ben Grossman
As expected, Fox rode a batch of successful new shows and the American
Idol juggernaut to its second consecutive season win in the
advertiser-coveted adult 18-49 demo, while CBS’ stability gave it a
fourth consecutive season victory in overall viewers. The results were
the same for the May sweep period that ended Wednesday night.
For the season which ran from September 19, 2005-May 24, 2006, Fox
averaged a 4.1 rating /11 share in the demo, edging out ABC’s 4.0/11,
and ahead of CBS’s 3.8/10 and NBC’s 3.3/9.
CBS had an easy win in households, averaging an 8.2/13, followed by
ABC’s 6.9/11, NBC’s 6.4/10 and Fox’s 6.2/10.
Steven L....
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One thing they didn't mention in this article, but which I saw
elsewhere, was that Univision beat both WB and UPN in ratings. I think
it was WB and UPN each had 3.1 and Univision had 3.7 or thereabouts.
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The story was much the same for the May sweep that spanned April
27-May 24, with Fox winning the demo and CBS leading the way in
households.
Led by Idol, Fox won the period handily in the demo with a 4.8/13
average, followed by CBS’s 3.7/10, ABC’s 3.5/10 and NBC’s 3.1/9.
In households, CBS was on top with an 8.1/13, followed by Fox’s
7.0/12, NBC’s 6.1/10 and ABC’s 6.0/10.
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