CW now covers 3/4ths of country

from broadcasting and cable

The CW Signs 30 More Affils
By Allison Romano

The CW announced a slate of new affiliation agreements Tuesday that
brings its total distribution to 74% of the country. Thirty more
stations have signed on for the new network, including several Media
General and Raycom Media-owned outlets.

The new deals include carriage in two top 50 markets: Media General’s
WASV Greenville-Spartanburg, SC-Asheville, NC-Anderson, SC (market no.
35) and KBEJ San Antonio, operated by Belo Corp (no. 37).

Other deals include five top 100 markets: Media General’s WJWB
Jacksonville, Fla (no. 52); Grant Communications’ WBVA
Roanoke-Lynchburg, VA (no. 68) and Raycom’s WSTQ Syracuse, N.Y. (no.
76).

Jack Bauer's Spunky Sidekick, Ian J. Ball...

So, anyone know how many of the Top 100 markets The CW now covers? WGF?
David? Anyone?...

Also among the newest affiliates are 19 digital broadcast stations.
Under these deals, The CW will be carried on the secondary digital
channel of a Big Four affiliate, and, in most markets, also have full
cable carriage.

“We’re very pleased to sign our first long-term multi-station
affiliation agreements with Media General and Raycom Media, two of
broadcasting’s largest station owners, as well as with Grant
Communications and Quincy Newspapers, companies whose strong
entrepreneurial spirit is grounded in local station ownership,” John
Maatta, Chief Operating Officer, The CW, said in a statement.

“We’re also adding to the number of Banks, Barrington, Belo, Block
Communications and Gray stations in The CW fold, as well as sealing
new deals with a number of other companies with whom we’ve previously
partnered for The WB. All of these companies share our excitement and
enthusiasm for the unique and exceptional programming and promotion
opportunities that The CW creates for them.”

The CW, co-owned by CBS and Time Warner, plans to launch Sept. 5 with
some programming from both the WB and UPN, which are shutting down.